No more chicken Big Macs – EU court rules against McDonald’s in trademark case

BRUSSELS: McDonald’s MCD.N does not have the right to use the term “Big Mac” for poultry products in Europe after not using it for them for five consecutive years, the region’s second top court said on Wednesday, a partial win for Irish rival Supermac’s in a long-running trademark dispute. The Luxembourg-based General Court’s ruling centered […]

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